For organizations that have remote teams, getting everyone in a single location is a high-stakes investment. You fly people in from every corner of the country, coordinate flights, book conference rooms, and program intensive training seminars and team-building dinners. You’ve booked your Nashville Event Photographer to make sure you get coverage of your conference. But have you considered this also might be a great opportunity to get headshots of everyone?
When prospective clients look at your company website or LinkedIn profiles of your remote team members, a glaring inconsistency often emerges: a fragmented patchwork of mismatched selfies, outdated portraits against living room walls, and cropped photos that someone took on their smartphone.
Getting a distributed workforce professionally photographed individually across 15 different cities is an administrative and financial headache. Scheduling, varied lighting styles, inconsistent backdrops, and unpredictable local studios make brand uniformity virtually impossible.
That is why it’s smart for companies to use their schedule during a conference to kill two birds with one stone: bundle comprehensive event documentation with on-site headshots.
These photos show just that. A software company came to Nashville and hired me to not just photograph their conference, but also to take headshots of their team members.
When everyone is already gathered at your team-building conference, dressed in professional attire and both excited and eager to meet the rest of the company, you hold a unique, logistical window to not only get coverage of the event, but also to make sure everyone gets a headshot.
Rather than coordinating multiple individual shoots throughout the year, wasting work hours, and then not even being sure if you are going to get brand consistency in the finished photos, hiring me as your Nashville Event Photography will ensure that you get headshots of your team that resonate with your company’s branding. Every single headshot, from the CEO to the newest remote hire, is shot with consistent studio lighting, exact focal lengths, and matching backgrounds. Your company directory, "About Us" page, and client proposals instantly reflect cohesive company branding and professionalism. It is also the ultimate in cost efficiency because instead of working with multiple photographers, you are working with just one. This will dramatically increase your overall marketing return on your photography investment.
In addition to getting headshots of your team, now is the opportunity to get images of everyone together; a rare opportunity since so much of the team might work remotely. By capturing candid images of distributed colleagues collaborating side-by-side as well as editorial-style documentation of more social moments like receptions, group meals, and spontaneous hallway interactions, this shows the authenticity and humanness of your company. Showing keynotes of executives walking through annual goals, strategic roadmaps, and milestones from the main stage show direction and the company’s competence.
So when you wrap up a multi-day conference or training summit you should leave with a comprehensive visual engine: When you book both headshots and event coverage, you leave your conference with not only cohesive, high-resolution headshots for every single team member but also a rich, evergreen image library that fuels your marketing, recruitment, and sales presentations for the next year.
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